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“CreActiva” brought together culture, science, and innovation at the Floridablanca Campus

 “Like a Woman” Collective.

The Industrial University of Santander (UIS) hosted “CreActiva,” an academic event held at the Floridablanca Campus that brought together culture, science, and innovation through a diverse program featuring lectures, poster presentations, entrepreneurship showcases, and cultural and musical performances.

The event aimed to highlight the progress of academic and undergraduate projects developed by students, as well as to create opportunities for interaction between academia, the business sector, and the university community.

“CreActiva seeks to bring students and faculty together to present the work done in class and share it at this event. We also have experts and external guests from the business sector and other academic institutions who come to share their knowledge and experiences so that students can learn what is happening outside the university and how to navigate the job market,” noted Camilo Hernández, a professor in the School of Economics and Administration.

The special guests addressed various topics related to innovation, community work, and the application of new technologies to address social issues. These presentations were well received by the attendees, who had the opportunity to learn about projects developed across different contexts and disciplines.

Poster session.

“We are very grateful for the invitation to this event, where we were able to showcase our collective and community-based work led by women, highlighting our challenges, achievements, and processes. We congratulate the UIS for creating opportunities that give communities a voice and recognition,” said Manuela Prieto, a member of the “Como una mujer” collective.

Meanwhile, in the areas designated for the poster exhibition and the entrepreneurship fair, students shared updates on their projects, interacted with the public, and received feedback and suggestions to strengthen future implementation phases.

“I think this activity allows us to gain experience as students and contribute solutions based on our fields of study. In our case, we’re working on proposals to improve conditions at the Municipal School of Arts,” commented Isabela Bautista, a student in Cultural and Creative Business Administration.

For their part, attendees highlighted the academic and educational value of the event, especially the opportunity to interact with experts and learn about innovative projects developed by other students.

Attendees.

“Honestly, I think it’s really innovative that the program creates these opportunities and brings in experts to share their knowledge and experiences. That sparks our curiosity and interest in exploring the subject further,” said Adriana Durán, a student in the Cultural and Creative Business Administration program.